Usage hint:
If you click on a PowerPoint file in Microsoft Internet Explorer, it will open within your browser. To download the file to your hard drive, right click on the link and select "Save Target As..."

Background information:

What is PICIS?

Who are the participants and partners?

Questions about the PICIS project?
Contact Eric Nuzum, WKSU or
Peter Dominowski, Market Trends

 

 

 

PICIS Final Report (November 2001)
Below is the final report and final survey data from the PICIS project. All files are formatted for Micorsoft Word.


>>Click here to see the PICIS report

>>Click here to view the final results from PICIS survey #1
>>Click here to view the final results from PICIS survey #2

>>Click here to view the final survey results for WUNC
>>Click here to view the final survey results for KPBS
>>Click here to view the final survey results for Michigan Radio
>>Click here to view the final survey results for WKSU


PICIS for the PRPD (September 2001)
We had planned on presenting some final information on the PICIS project at the annual PRPD conference in Baltimore before it was cancelled. Below are the materials as Peter and I had prepared them. The presentation offers an overview of our final findings on station web content, e-mial newsletters, advertising, e-commerce, and security and privacy issues.

PRPD 01 Session: "E-commerce and Advertising" Powerpoint Presentation
>>Click here to see the PICIS presentation planned the conference

>>Click here to download the actual PICIS presentation PowerPoint file

 


PICIS at the PRDMC (July 2001)
We gave an in-depth report on the PICIS final results at the Public Radio Marketing and Development Conference (PRDMC) in Phoenix on July 12, 2001.

PRDMC Session #1: "E-commerce and Advertising" Powerpoint Presentation
>>Click here to see the PICIS presentation given at the conference

>>Click here to download the actual PICIS presentation PowerPoint file

PRDMC Session #2: "Internet Commerce, Context, and Value" Powerpoint Presentation
>>Click here to see the PICIS presentation given at the conference

>>Click here to download the actual PICIS presentation PowerPoint file


PICIS at the PRC (May 2001)
We gave a preliminary report on the PICIS survey project at the Public Radio Conference in Seattle.

PRC Powerpoint Presentation
>>Click here to see the PICIS presentation given at the conference

>>Click here to download the actual PICIS presentation PowerPoint file


Surveys are in the field! (March 2001)
The first of the two PICIS surveys (concentrating on content, station positioning, and membership) has just wrapped up its time in the field. We received more than 1400 responses.

>>Click here to see an example of the first fielded survey.
>>Click here to see an example of the second fielded survey.

The second survey, focusing on e-commerce and advertising, will be in the field within two weeks.


First phase report available (October 2000)
Our report on the first half of the PICIS project is now available for you review.

>> Click here to read the Phase One report (Microsoft Word document).


Focus group findings (September, 2000)
The PICIS results from the focus group portion of our project were released to coincide with the annual PRPD conference in San Diego.

PRPD Powerpoint Presentation
>>Click here to see the PICIS presentation given at the conference

>>Click here to download the actual PICIS presentation PowerPoint file

Article on E-commerce and advertising
>>Click here
to download the PICIS article to appear in Current (Microsoft Word 2000 format)


Other PICIS materials:

>> Click here to download the PICIS focus group outline from the San Diego and Ann Arbor groups.

>> Click here to download the PICIS focus group outline from the Akron and Chapel Hill.