News
News Home
Quick Bites
Exploradio
News Archive
News Channel
Special Features
NPR
nowplaying
On AirNewsClassical
Loading...
  
School Closings
WKSU Support
Funding for WKSU is made possible in part through support from the following businesses and organizations.

NOCHE

Hennes Paynter Communications

Hospice of the Western Reserve


For more information on how your company or organization can support WKSU, download the WKSU Media Kit.

(WKSU Media Kit PDF icon )


Donate Your Vehicle to WKSU

Programs Schedule Make A Pledge Member BenefitsFAQ/HelpContact Us
Politics




Saying there's too much clutter, Renacci cancels his TV ads
The GOP congressional incumbent cuts out broadcast TV for the last two weeks of the campaign
by WKSU's KABIR BHATIA
This story is part of a special series.


Reporter
Kabir Bhatia
 
The race between Jim Renacci and Betty Sutton for Ohio's 16th Congressional District is among the most expensive in the country.
Courtesy of ROBERT SUSTERSIC
Download (WKSU Only)
In The Region:
The contest between Republican Jim Renacci and Democrat Betty Sutton in Northeast Ohio’s 16th District is one of the most expensive congressional races in the country. That’s why analysts are puzzled by Renacci’s decision to cancel much of his TV advertising two weeks before the election. WKSU’s Kabir Bhatia reports.
Renacci cancels TV ads

Other options:
Windows Media / MP3 Download (1:07)


Northeast Ohio is second only to Las Vegas in the number of political ads airing on TV. The two Congressional candidates and their supporters have spent more than $9 million to sway voters in the redrawn 16th.

Now, Jim Renacci has canceled his ad buys on broadcast TV stations –such as Cleveland’s 3, 5 and 8 – because he no longer feels he can cut through the clutter. 

Richard Perloff, professor of communications at Cleveland State University, is perplexed by the move.

“It sounds like a strategic move, to perhaps curry favor when people are criticizing negative ads. But why would you want to pull your ads unless you’re going to use your money for other things. One of the biggest ways to get people into campaigns is by the old-fashioned technique of calling them, canvassing and so forth. Could very well be he wants to put his money into that kind of interpersonal kind of technique, rather than political advertising.”

Although he’s canceling ads on broadcast TV, Renacci is still running spots on local cable channels.

The race between Renacci and Sutton is one of only two nationwide pitting incumbents of opposing parties. Based on past elections, the newly drawn 16th District favors Republican cadidates by six percentage points.
Add Your Comment
Name:

Location:

E-mail: (not published, only used to contact you about your comment)


Comments:




 
Page Options

Print this page

E-Mail this page / Send mp3

Share on Facebook





Stories with Recent Comments

Bridgestone exec indictments are latest step in a billion-dollar price-fixing case
Why is O.P.E.C Not investigated and charges brought against it and it's member companies? It sounds exactly the same...

Ohio's new drilling rules rely on known earthquake faults
requiring drillers to place seismic monitors when they drill within 3 miles of known fault lines. This comment really upsets me!! What good does an instrument t...

Kasich's gubernatorial ad focuses on his blue-collar roots
John Kasich is the biggest con-man in America. He will say one thing and then do the opposite. He is terribly successful at fooling the public and he is worki...

Cab drivers who refuse to drive Gay Games taxis will be replaced
the irony is that most americans distrust or hate muslims much more than they hate gays!! silly ignorant bigots-GO HOME!!!

New transportation companies come to Cleveland
Ride-sharing companies are breaking laws and regulations every day. From regulatory fee evasion to use of smartphone while driving (and even two smartphones(!) ...

Cleveland anti-poverty agency executive resigns amid financial probe
That committee won't be too independent. He plans to stay on until after the new appointee is chosen.

How can you wipe a criminal record clean?
Great article! NO CLINIC in May 2014, however, because it's graduation month for students For the next dates of the FREE Legal Clinic to help with Expungment,...

Drilling remains suspended while ODNR investigates NE Ohio earthquakes
Flaring and lights, so has all been halted? Also, smell of HS2 and sounds of an auger/drilling/water rushing underground. So, has all been halted? In light of t...

Will the Ohio River carry fracking wastewater?
Texas $ vs. WV citizens . Who will our governor listen to?

Copyright © 2014 WKSU Public Radio, All Rights Reserved.

 
In Partnership With:

NPR PRI Kent State University

listen in windows media format listen in realplayer format Car Talk Hosts: Tom & Ray Magliozzi Fresh Air Host: Terry Gross A Service of Kent State University 89.7 WKSU | NPR.Classical.Other smart stuff. NPR Senior Correspondent: Noah Adams Living on Earth Host: Steve Curwood 89.7 WKSU | NPR.Classical.Other smart stuff. A Service of Kent State University